In their quest to repeat as baseball's World Series champs, the Philadelphia Phillies and their fans have apparently found perverse inspiration in the power of the Taco Bell Black Jack Taco. We got word today that a highly awesome meme-in-progress was happening at the Philadelphia media & culture blog Philebrity, where crazed Phillies fans, after three psychologically grueling weeks of being force-fed this commercial on repeat by TBS, have now embraced the Black Taco as something of a spiritual guru. They've built it a photoshop-shrine and ascribed it mythical and pseudo-religious baseball powers. At this point the Black Taco may literally be willing the Phillies to victory. How did this all happen? After hours of exhaustive research, we've been able to piece together some of the story of how the Phillies Black Taco meme came to be.