At Barbie® Collector, we’ve always believed that you should collect what you love. If a doll speaks to you, gives you that fluttery feeling whenever you see it on the toy aisle or online, and finds its way to the top of your wish list, then the doll belongs in your collection. As a community of collectors, we also know that some doll enthusiasts collect dolls with an interest in their story, packaging, and value. Whether you collect for the simple pleasure of falling in love with Barbie® doll again and again, or with a focus on value and display aesthetic, or even if you fall somewhere in between, the following overview of the Barbie® Collector Label system will give you an insider’s perspective on what each label means and where to find all those dolls you’re dreaming of.
Pink Label™ Collection
An invitation to collecting, available where Barbie® dolls are sold.
Silver Label™ Collection
Keepsake dolls with no more than 50,000 produced worldwide.
Gold Label™ Collection
Numbered editions of 25,000 worldwide or less, available at select retailers.
Platinum Label™ Collection
Sequentially numbered editions of less than 1,000 worldwide, available at select retailers.
Black Label™ Collection
Sensational dolls designed for the adult collector.
BLACK label Barbies?! Did you know about this? I did not know about this. I'm a little baffled right now.